The brief
As part of my self-initiated final uni project, and through my own personal interests in fashion and women’s rights, I chose to develop a visual, typographic, and written exploration of the misogyny plaguing the clothesmaking industry.

Fault sets out to highlight just how paramount women are in the success of the industry: from disproportionately being the producers of clothes, systemically limited in terms of senior design careers (due to the fashion-oriented ‘glass runway’), often exploited as models, as well as being scrutinised under the ‘male gaze’ and feeling pressure to dress in order to conform to patriarchal expectations.
SWDDSA
shortlist

“The judges felt Cerys’s execution was professional and her vision well-realised, and they praised her varied and experimental use of typography.”

- SWDDSA Finalist book, 2024
Research